In a video with over 1.9 million views, TikTok user Sophia Schiaroli (@soso_swag) shows a stack of shoes placed in front of a Vans store. “What the actual f*ck, Vans?” she says at the ...

New VF CEO Bracken Darrell is urging Vans employees to recapture the outsider mindset that many current and former employees say has slipped away as the brand has gone more mainstream. As one ...

How Vans Became the Shoes Everyone’s Wearing—Again In the early 2000s, the Southern California brand was irrelevant. Now it’s a $2.3 billion global powerhouse worn by pretty much everyone.

“I was on the way to my workout class and I saw a guy frantically throwing these shoes in front the Vans store, and I stood there, like, kind of confused, and he was like, ‘Vans just, like ...