A new wave of ultra-concentrated fragrances is flooding the luxury market. But what's behind the craving for such intensity?

A New Jersey bakery has an unusual request for its customers: Please use the drive-thru if you’re wearing a strong scent. A Facebook post from Century Bakery in Bridgeton, New Jersey, went viral ...

IMO it is even better than You (my fav fragrance since it came out in 2017). ... If you’re looking for a sweet, strong floral scent, you may have found it in the Mediterranean-inspired Sì.

Try putting on a strong, warm smell like vanilla or musk first, then add a light, fresh smell like lemon or flower to make your perfume more interesting. 4. Spray strategically. Apply to wrists, ...

So I created a strong, sensuous yet refined fragrance for a woman who knows her own power." READ MORE: Boots' cream that works 'magic' on turkey necks slashed cheaper in better than £10 Tuesday deal ...