The internet's favorite makeup brand, Milk Makeup, just launched an Amazon storefront that makes it even easier to shop the label's best beauty staples.

Milk Makeup's Hydro Grip skin tint already earned hundreds of five-star reviews from users who are thrilled with the texture and staying power.. 'This is amazing,' raved one shopper.

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So when I got to try out Milk Makeup’s new Hydro Grip Gel Tint - which is described as a long wear skin tint - ahead of its release, I didn’t have high expectations.

Ultimately, what really impressed me about Milk Makeup's Hydro Grip 12-hour Gel Tint was the finish it left on the skin.

A Sephora customer says she recently found out the hard way why you shouldn’t use testing makeup at beauty stores.

The Instyle team of beauty writers and editors rely on the Milk Makeup Hydro Grip Primer to help their makeup outlast concerts, outdoor music festivals, and long work days. Here’s our honest ...

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As a former Sephora employee, I think some of the best things to buy for a flawless look include products from Glow Recipe, Fenty Beauty, and Benefit.