Queen – Best Band Logos. Matthew Wilkening. Matthew Wilkening Published: August 6, 2012. ... Mercury designed the logo to impart a sense of British royalty into the band’s identity.

Freddie designed the logo for use on the band's first album in 1973, with a simple ink sketch which was made much more elaborate for future uses. 18 years later, Freddie would die in 1991, robbing ...

The Band’s Crest. Not only did Mercury come up with the name, but he also designed the band’s logo—the “Queen crest.” Mercury looked at the zodiac signs for inspiration.