How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
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Nike Celebrates Indigenous Culture and Centers Native Youth in New N7 Collection
Nike Celebrates Indigenous Culture and Centers Native Youth in New N7 Collection | Nike has unveiled its latest N7 Collection ...
How Adidas's Misstep With Michael Jordan Made Nike a Household Name
Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...
"The Untold Story of How Nike Turned an NBA Fine into Marketing Gold With Michael Jordan: The $7 Million Nike Deal That Adidas Ignored"
Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...
DICK'S SPORTING GOODS ANNOUNCES HOLIDAY DEALS, GIFT GUIDE AND BLACK FRIDAY HOURS
Today, DICK'S Sporting Goods (NYSE: DKS) released its 2024 holiday gift guide featuring top brands Nike, FP Movement, adidas, ...
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A Complete Guide to This Weekend's Sneaker Releases
Starting things off is the multi-shoe Adidas SPZL collection designed in partnership with C.P. Company. Also arriving this ...
Best gym bags of 2024: We put 22 options through the paces, from duffels to totes
Our picks will inspire you to say, "I'll be bag" as you prepare for Terminator-level workouts. These totes, duffels, yoga ...
When is Black Friday 2024? Best early deals and the sales to expect
When the mercury’s a-droppin’, sales come a-knockin’. Every keen shopper knows that the best bargain events occur as the weather undergoes a downward shift. Expert retail enthusiasts, however, will ...