Kia Motors unveiled a completely new brand logo, abandoning its traditional oval design. This shift—from a rounded emblem to an angular, more charismatic style—was more than just a cosmetic change. It ...

A ttention sports fans! I know you're all potty about your basketball team branding, so I've put together a quiz to challenge your NBA logo knowledge. Do you know which logos feat ...

This logo and new uniforms signify the beginning of a new era of excellence for the Magic while paying homage to the past.

This also furthers the relationship between the car maker and the NBA. It is the official auto partner of the NBA and the Magic. (Photo: Rendering of Kia logo courtesy of the Orlando Magic) ...

NBA Commissioner Adam Silver addresses why there are no NBA Finals logos on the court, last seen in 2014.

The Magic rebranded their arena as Kia Center on Wednesday, a change that ends the building’s 13-year run of being known as Amway Center.

NBA commissioner Adam Silver suggests league could bring 'The Finals' logo back to courts: 'We'll look at it' Videos cannot play due to a network issue.

The NBA on TNT panned to an ad of Kia while talking about the passing of Dikembe Mutombo. X, @awfulannouncing “Of course, the NBA world just had a tough loss with Dikembe Mutombo’s passing ...

Though the league is big on flashy courts during the NBA Cup, the NBA Finals courts have been understated. That may change.

The NBA and WNBA logos are turning pink as part of a partnership with By Jill Martin for Breast Cancer Awareness Month.

The Orlando Magic have rebranded their arena as Kia Center, a change that ends the building's 13-year run of being known as Amway Center.

ORLANDO, Fla. (AP) — The Orlando Magic rebranded their arena as Kia Center on Wednesday, a change that ends the building’s 13-year run of being known as Amway Center.