For more than 100 years, the sign has been a Los Angeles landmark both in real life and on the silver screen. In 1978, Alice ...

When the Hollywood Sign was built in 1923, there was little hint that it would become an iconic emblem. In fact, the sign didn’t even say “Hollywood.” The 50-ft.-tall lettering, which was ...

The sign fell into disrepair, which included letters that kept falling over, until the 1970s, when it was labeled a historical-cultural monument. But in 1978, a storm severely damaged the sign.

By the late 1970s, the letters L-A-N-D were long-gone, and the sign was in grave disrepair. So, the Hollywood Chamber of Commerce went looking for $250,000 to replace it, and got the money from ...

The sign’s story begins in the early 20th century, when an area known as Hollywood (the origins of this name are up for debate) began attracting people from across the United States to its ...

The Hollywood Chamber of Commerce eventually saw the sign’s potential, and in the 1970s, it was dug up and rebuilt—only to become LA’s most recognizable symbol.

The Hollywood sign has turned 100, with its birthday set at around about December 8. In the century it has been around, it has experienced quite a bit of change, says film historian and professor ...

The Hollywood sign was completely rebuilt in the late 1970s. ... “The Hollywood Sign Trust wouldn’t want to unilaterally light the sign, but it is capable of lighting the sign,” he said.