Turns out, Warner Bros. Discovery thinks HBO has some pretty good brand equity, after all. This summer, streamer Max will bend the knee and rebrand back to its original name, HBO Max. The change ...

Max, the app formerly known as HBO Max, is getting a new name this summer: HBO Max. Sound familiar? It should. HBO Max was the original name for the streaming service when it launched in May 2020.

HBO Max launched on May 27, 2020, consolidating content from HBO, Warner Bros., and additional WarnerMedia-owned properties. The HBO Go service was discontinued in the U.S. later that year, providing ...

Streaming app Max is changing its name ... “It’s Not TV, It’s HBO,” wrote @BrettRedacted. “It’s not HBO, It’s HBO Max. It’s Not HBO Max, It’s MAX. It’s Not Max, It’s HBO ...

If you never really stopped calling it HBO in the first place, you’re in luck. The Max app is rebranding again this summer.

Discovery is rebranding its Max ... apps is getting a rebrand - again - this summer. HBO began its launch in the ‘70s as Home Box Office, and was a pioneer in the pay-for-TV industry ...

Max will now become “HBO Max.” Streaming has changed tremendously ... there are no further details on exact timing. The app on Google TV and other platforms was switched to Max in 2023 ...

(Photo Illustration byKlaudia Radecka/NurPhoto via Getty Images) (NurPhoto, Klaudia Radecka/NurPhoto) Remember when HBO announced it’d be changing its streaming app’s name from "HBO Max" to ...

"It’s not TV, it’s HBO Max ... again," at a presentation that ... CEO Mark Thompson heralding the arrival of a new weather app and Tony Shalhoub (God bless him) opining for minutes on the ...

The digital home of hit shows like "White Lotus," "The Pitt," and "The Rehearsal" is going back to its old name. The ...

(Photo Illustration byKlaudia Radecka/NurPhoto via Getty Images) (NurPhoto, Klaudia Radecka/NurPhoto) Remember when HBO announced it’d be changing its streaming app’s name from "HBO Max" to ...