Since Nielsen launched The Gauge in 2021, streamers’ proportion of total TV consumption has grown 71 percent. Broadcast and cable, meanwhile, have shrunk a respective 21 and 39 percent.

Viewing figures in May show streaming eclipsed TV for the first time The news comes as Netflix signs a broadcast deal with France's TF1 Netflix will show traditional TV channels from next year ...

Streaming platforms outpaced broadcast and cable in July's total TV viewership. The change came as new seasons of hits on Hulu and Netflix debuted and live sports and traditional shows went on hiatus.

Linear TV Falls Below 50 Percent of Viewing for First Time. Nielsen's monthly platform rankings show broadcast and cable making up less than half of all TV use.

The decline in traditional broadcast and cable television viewership is accelerating, falling below a major milestone for the first time. In July, linear TV made up less than half of all TV ...

It's become a bit of a cliché to say "broadcast's back," since, of course, it never really left. Just ask the fans of "NCIS," "Law & Order: SVU" or "Grey's Anatomy," shows that have been on the ...

NBC first broadcast the stop-motion special in 1964 when Rudolph's nose first blinked on television screens. It continued to broadcast the show through 1971 before it moved to CBS in 1972.

In May, more Americans watched television on streaming than on cable and network television combined, Nielsen said. It is the first time that has happened over a full month. By John Koblin The ...

Twins.TV, the new television broadcast home for Minnesota Twins baseball, is making its debut on Sunday afternoon as the Twins take on the Boston Red Sox in spring training action (12:05 p.m. CT).

Disney TV Group's Craig Erwich on broadcast TV resurgence, fates of 'Doctor Odyssey' and 'The Bachelor,' and which ratings matter for ABC and Hulu.