And then on June 25, the grocery behemoth (which includes regional chains like King Soopers, Fred Meyer, Ralphs, and Pick’n Save) launched its first-ever sonic identity. There’s a succinct sonic logo ...

The honor was bestowed upon Queen Tahj Williams, the Hollygrove computer engineer and queen of the Golden Eagle tribe of the Mardi Gras Indians tradition, whose artistry gained worldwide attention ...

Some brands change their names to escape a bad reputation. Learn which companies did it and why it matters for your shopping choices.

There are two potential explanations for the Commanders' sudden decision to lean heavily into their abandoned logo.

In 1938, Herman Lay purchased the potato manufacturer Barret Food Company and renamed it H.W. Lay Lingo & Company. He began his chip-selling business by selling bags of the snacks from the trunk of ...

Quaker Oats is rebranding Aunt Jemima as Pearl Milling Co. The brand announced the new name and logo Tuesday.

Quaker Oats announced that it will discontinue the 130-year-old Aunt Jemima brand and logo over concerns of the brand being based on a racial stereotype.

The rebranded products will hit stores starting in June 2021. The post Aunt Jemima JUST Revealed Its Brand-New Name and Logo appeared first on Taste of Home.

Quaker Oats is releasing a new name and logo for its "Aunt Jemima" products, finally retiring the racist stereotype that has adorned its pancake mixes and syrups for decades.

Aunt Jemima finally has a new name, after announcing last June that it would be retiring the logo and 130-year-old name that had roots in minstrelsy and racist stereotypes.

The smiling Aunt Jemima logo was inspired by the 19th century “mammy” minstrel character, a Black woman content to serve her white masters.

Quaker Oats bought the Aunt Jemima brand in 1925 and had updated the logo over the years in an effort to remove the negative stereotypes.