In December, T oronto announced their name would be the Tempo. On Tuesday, Portland took its turn, unveiling the team’s new ...

The Portland Fire announced its official name and new logo for the franchise exclusively on "Good Morning America" Tuesday ...

Portland's WNBA team held a launch party Tuesday for fans to revisit the Fire's past and celebrate its future.

Oregon’s WNBA team stepped back in time for its new name, re-introducing the Portland Fire. The WNBA expansion franchise, ...

Branded placements on team uniforms, fire suits and racecars in the new movie showcase how brands are investing in authentic ...

SEATTLE, Wash. - The Seattle Sounders join nine other clubs in debuting MLS Archive Collection third throwback kits.

Between extreme weather and noisy stadiums, coaching a football game can be difficult. So, the NFL and Sony are listening to ...

Explore the best electric sports and performance cars of 2025, ranked by speed, style, and value—all from the experts at InsideEVs.

With LSU-Clemson looming in Week 1, South Carolina opening against Virginia Tech in Atlanta, and Ole Miss heading to Kentucky ...

The Panthers have been ranked near the bottom of the NFL recently due to their play, but now their uniforms are being ranked low, too.

Richard Stockton College announced its new athletic identity with the unveiling of three logos Wednesday.

USA Bobsled and Skeleton has entered into a multi-year endorsement deal with American Honda, one that will give the sliding ...