The IPL’s success has inspired a flurry of new fast-paced competitions designed to draw in untapped audiences. Can they all survive?

On May 13, 2024, the Ghanaian capital of Accra witnessed an emotional homecoming as Stevie Wonder, an iconic American ...

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Sengupta, Subir 1996. Understanding consumption related values from advertising: A content analysis of television commercials from India and the United States. Gazette (Leiden, Netherlands), Vol. 57, ...