Cathy Ibal shares CNN’s strategy for integrating AI, tackling brand safety concerns, and adapting to the digital and ...
LenDenClub, a peer-to-peer (P2P) lending platform, is set to make this dream a reality with its latest campaign, ‘Banao har din ho khaas, daily earnings ke saath.’ (Every day is special with daily ...
The collaboration will roll out customisable marketing assets, AI-driven campaigns, and multi-lingual training modules to ...
Ganga Fashions has launched its ‘Dil Se Sherni’ (Tigress from the heart) campaign as a tribute to the unwavering spirit of acid attack survivors. This initiative features the stories of several ...
This course correction is not merely expedient; it’s the right move for Meta, its shareholders, advertisers, and audiences ...
With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...
Himanshu Chakrawarti, who previously led Snapdeal and Stellaro Brands, will now focus exclusively on driving the Stellaro Brands, a subsidiary of AceVector Limited.
VideoVerse’s CRO reveals how 5G transforms broadcasting into dynamic, interactive experiences for today’s evolving audiences.
Ipsos India’s group service line leader for innovation, MSU, and strategy3 explains why the ethical and responsible use of AI in market research and data science can be highly impactful.
WPP has announced a new policy requiring staff to work in the office at least four days a week. The changes were confirmed by ...
This is his second stint at the agency; he had previously held several positions within the group, including managing ...
Adobe’s research found that 53% of buyers want AI-led efficiencies to translate into affordable products, exceeding consumer ...