NBA commissioner Adam Silver floated a potential game-changing idea during an appearance on the Dan Patrick Show on Wednesday ...

If anyone was going to muse on minutes in the NBA, it was New York Knicks head coach Tom Thibodeau. With Thibodeau on the run ...

On Wednesday Silver was asked by Dan Patrick on the Dan Patrick Show for the wildest ideas that have been discussed in NBA ...

On Wednesday, Silver went on "The Dan Patrick Show" and was asked about the "wildest" changes he and the league have ...

There are steps the league can take to improve the product, but don't mess with the fundamental structure of the NBA game.

NBA ratings and 3-point shooting issues. The NBA has experienced a slight decline in viewership this season, per Nielsen.

In a recent interview on "The Dan Patrick Show," NBA Commissioner Adam Silver floated the idea of shortening NBA quarters ...

The two coaches voiced their concerns about the idea of shortening NBA games to boost television viewership before the Knicks ...

“Something else that I’m a fan of, and I’m probably in the minority, as we get more involved in global basketball: The NBA is ...

NBA Commissioner Adam Silver proposes shortening games by reducing quarters to enhance global appeal and TV audience engagement.

Celtics head coach Joe Mazzulla doesn't care how long the games are after Adam Silver's wild suggestion on Wednesday.