Whether challenging Megatron's schemes or rallying his Autobot troops, Optimus Prime has an impressive statement for nearly ...

Watch as we speed build the legendary Optimus Prime in Earth Mode from Transformers! This video showcases the iconic Autobot ...

Optimus Prime is one of the most popular and highly rated buildable models in the Lego Icons lineup--for good reason, too.

Cyberworld offering us a first look at the new 36-episode CG-animated original series that will launch on the official Transformers YouTube Channel on Saturday, July 12. This all-new YouTube-first ser ...

LEGO Optimus Prime and Bumblebee are joined by a new Soundwave action figure that transforms and utters catchphrases at the ...

Hasbro launches its new CG-animated original series Transformers: Cyberworld with a two-part premiere on the official Transformers: YouTube Channel this weekend, and you can check out a selection of ...

Rumors told of a rare bluestreak variant. Optimus Prime would pass the Pepsi Challenge. One Transformers character was the center of a legal conflict. Hasbro snapped up as many designs as it could.