In a market bustling with competition, brands constantly seek innovative ways to outshine their rivals. One method that has ...

Brands are finding alternative ways to align with hyper-engaged festival-goers in 2025, via new destinations, smaller events ...

How icepop is redefining performance marketing, winning awards, and becoming a go-to partner for modern brands When Jordan ...

The Red Willow County Visitors Committee approved several grants Tuesday morning at its regular meeting, including those for a bicycle tour that's stopping overnight in McCook, a ranch horse ...

Café de Coral's corporate director of branding and marketing William Tsing (pictured) is departing after six years to move on and open new chapter in life. In a conversation with MARKETING ...

Mastercard isn’t renewing its corporate sponsorship of the New York City Pride March, the city’s annual march for LGBTQ rights, for 2025. The financial services giant has supported Heritage of ...

Further, Sebi-registered entities cannot directly or indirectly engage with influencers for promotional activities, including through third-party marketing agencies. Sebi also prohibits making ...

One such development occurred when Elevance Health (NYSE: ELV) made headlines when it announced plans to slash its Medicare Advantage marketing budget on Friday. Elevance’s move to cull its Medicare ...

The Wolves women’s players have said they feel let down by a lack of ambition from their club after learning an application for promotion to the Women ... a head of women’s football, marketing manager ...

Hulk Hogan has left fans sighing after he teased a new wrestling promotion with WWE icon Eric Bischoff. Hogan has made headlines in recent months after being booed out of the building at WWE's ...

Investopedia / Paige McLaughlin Social media marketing is the use of social media—the platforms on which users build social networks and share information—to build a company's brand ...