Kia Motors unveiled a completely new brand logo, abandoning its traditional oval design. This shift—from a rounded emblem to an angular, more charismatic style—was more than just a cosmetic change. It ...

Definition of Product Branding Strategy. Branding is the use of a name, term, symbol or design to give a product a unique identity in the marketplace. Marketers have three major strategic options ...

A brand is a name and/or a symbol that uniquely identifies a seller’s goods or services in the market. Nielsen Media Research lists more than 500,000 brands worldwide in more than 2,000 product ...

Proctor & Gamble brand 'Always' made the decision this week to remove the feminine Venus symbol from their menstruation products in an effort to be more inclusive to transgender and non-binary ...

Reebok, the Canton-based athletic footwear and apparel brand, said Friday that it is marking a shift in focus, in part by unveiling a new brand symbol. The delta, Reebok said, is not a logo but a ...

Brand awareness is the most important aspect of marketing campaigns, at least initially. Introducing potential customers to a product or service in the right way matters, because just as it is ...

You may have noticed that Honda has more than one logo. Here is why the company has two different logos and the history behind them.

The product's canned varieties of syrup will retain the original logo. Lyle's Golden Syrup The new logo, meanwhile, gives the animal a more abstracted — and somewhat more animated — appearance.

Products that help one of the 48 symptoms of menopause can now be branded with an ‘M-tick’ in an initiative that aims to make menopause as well signposted as vegan options.

The new Twitter logo rebranded as X, is pictured in Paris on July 24, 2023. Twitter launched its new ...More logo on July 24, 2023, replacing the blue bird with a white X on a black background as ...

Walmart logo redesign: See the retailer's updated brand look The "brand refresh" of Walmart's identity includes some nods to its past. By NBC New York Staff • Published January 13, 2025 ...