Threads has been adding new features to draw users from X while fending off competition from emerging social platforms such as Bluesky in recent months ...

The Super Bowl is a hot ticket for advertisers because the live viewing audience is so large. Last year, an estimated 123.7 million viewers tuned into the game, according to Nielsen.

Meta re-affirmed its plan Wednesday to spend between $60 billion and $65 billion in capital expenditures this year.