Lucky has been featured on the primary logo since 1968. The Celtics also unveiled new sleeved, throwback jerseys for St. Patrick's Day last season as an homage to the original Celtics, who wore ...

The "lucky alternate" won't be on Celtics jerseys -- yet -- but who knows? Maybe one day, anti-tobacco groups will fight to remove the cigar from the iconic logo. Published Jul 20, 2014 ...

Lucky Strike, the venerable cigarette brand that took on a new fictional life inside Mad Men as Sterling Cooper's main client, has experimented with a redesign in Germany. The move will shock logo ...