A former Lego R&D executive, Rasmussen is co-author of “Building a Better Business Using the Lego Serious Play Method.” He’s now an independent consultant.

He’s also a Lego-accredited ‘serious play facilitator’ - trained in using the little plastic blocks in settings like business meetings as well as educational environments.

As a Lego Serious Play facilitator, I see it happen first hand every time I run a workshop or apply it in my one-on-one coaching practice.

Matt hit upon using Lego as a tool in a faith setting, having trained as a Lego Serious Play Facilitator to help support businesses.

“We communicated my entire life using Lego bricks,” said Loretta Veney, LEGO Serious Play facilitator. For Veney, Legos represented a building block for her childhood with her mother.

Certification is available to become a “serious play facilitator” and a kits with Lego Serious Play pieces cost hundreds of dollars. The most expensive, 2808 piece identity and landscape kit ...

While available for individuals interested in self-development, Narudee stresses that the Lego Serious Play model is designed first and foremost as a business strategy development method.

"We communicated my entire life using Lego bricks," said Loretta Veney, LEGO Serious Play facilitator. For Veney, Legos represented a building block for her childhood with her mother.