As the sneaker boom recedes, brands like Nike and Adidas are targeting younger audiences by meeting them where they are — in ...

The game publisher filed a lawsuit against an individual accused of developing and selling cheating software that allowed ...

That's not going to be the only thing to blow your digital currency on in Fortnite this Father's Day. The item shop will also ...

LEGO is rolling out three brand-new sets based on Fortnite, including multiple fan-favorite skins and special in-game rewards ...

The partnership promotes a limited-edition, late-night Munchie Meal and builds on a “So Munch More” platform launched earlier this year.

This is why Zuko can reasonably (and completely legally) wear Nike sneakers in a battle royale game now. Fortnite launched Kicks with a limited selection of shoes that will be released in two drops.

As leaders from tech, marketing and entertainment convene for Cannes Lions, THR toasts the brand leaders finding innovative ...

Fortnite Kicks have finally debuted in-game following a several-day delay. As of Nov. 21, players can now purchase various pairs of Nike sneakers and add them to upwards of 500 skins. From a pricing ...