Ford is looking to boost its enthusiast appeal, and its ultimate goal is to be the Porsche of off-road excitement.

Farley’s primary example of this exciting product strategy was the company’s success in building rugged vehicles, such as the ...

CEO Jim Farley's pledge: "No boring products." ...

Japanese carmaker Mazda expanded its lineup of compact crossover/sport-utes in 2023 with the introduction of the CX50. Longer ...

Ford F-150 Platinum is powered by a V6 hybrid engine and comes 4,000 miles on the clock. It recently sold at auction for ...

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The Ford chief executive (who is also a seasoned racing driver) has made it clear that he wants Ford to be known as "the Porsche of off-road." ...