As AI-powered chatbots replace traditional search engines for information discovery, marketers must shift to new strategies ...

The rules of digital branding and marketing have fundamentally changed. For entrepreneurs and businesses striving to stay ...

The owner of Hull’s Centre for Digital Innovation has announced that it has invested in the next stage of a major ...

If sold after 1 year from purchase date, long term capital gain tax will be applicable. Current tax rate is 12.5%, if your total long term capital gain exceeds 1.25 lakh. Any cess/surcharge is not ...

If sold after 1 year from purchase date, long term capital gain tax will be applicable. Current tax rate is 12.5%, if your total long term capital gain exceeds 1.25 lakh. Any cess/surcharge is not ...

In the world of advertising and marketing, the evolution toward more sophisticated and personal engagements with consumers has necessitated ...

When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...

We believe Kenvue is in fine financial health. The firm ended 2024 with about $1.1 billion in cash and $8.6 billion in debt. Despite the large debt balance compared with its current level of cash, we ...

Elon Musk intends to proceed with his lawsuit against OpenAI, despite the AI startup's revised plan to maintain control ...

In today’s phygital world, most marketers believe that AI-driven hyper-personalisation will revolutionise marketing. Yet, ...

Comcast’s self-service platform powered by FreeWheel has grown its list of publisher and tech partners ahead of the upfronts.

PPC can be quick to activate and drive traffic within a new market. However, there are many factors involved to find success ...