The iconic RCB jersey has become a symbol of unwavering support and hope, etched forever in the hearts of fans and serving as ...

Virat Kohli-led IPL franchisee achieves this feat through consistent efforts on all fronts, Youtube, Instagram, and offline ...

RCB’s brand journey has been carefully nurtured since its inception in 2007 by the United Spirits group and its maiden IPL ...

RCB's fan following is unparalleeld, its portfolio of sponsors is strong. The only missing link was an IPL title win and now that it lifted the trophy on June 3, experts expect the team to give the ...

After 18 years of near-misses and heartbreak, Royal Challengers Bengaluru (RCB) finally ended their title drought with a ...

Punjab Kings lost the Indian Premier League final on Tuesday, but it’s set to win big time off the field. Brand experts say ...

The One Team, One Jersey campaign with JioStar ... Industry observers believe RCB’s brand value could cross $125 million by year-end. “Earlier, brands loved RCB for the glamour, now they ...

If you go outside of India say to the Hundred or county cricket, you will inevitably see a few with RCB jerseys. That’s what we have been able to create and that’s what explains why the brand ...

After clinching their maiden IPL title yesterday, Royal Challengers Bengaluru’s (RCB) brand value is expected to see a 25- 30 ...