If you're shopping for tires and you see some labeled as "Ultra High Performance," what does that actually mean? How are they ...

Despite a decrease in sedan sales, the popularity of sports cars — and the UHP tire segment — continues to hold strong.

These UHP tire sales tips will help you identify key buyers, overcome common misconceptions, and guide the conversation.

No one tests tires like we do. Get ratings, pricing, and performance on the GT Radial Champiro UHP AS tire based on the features you care about.

Available in 71 sizes from 15- to 20-inch wheel diameters with a W or Y speed rating, the new ExtremeContact Sport is backed by one of the tire industries best warranty programs, the Total ...

AKRON — The North American market for ultra-high-performance tires may be changing, but demand remains strong, according to representatives of tire companies with a strong UHP presence.

The compromise is that UHP tires sacrifice ride comfort and don’t last as long as regular all-seasons. For those who are comfortable with those trade-offs, the top UHP all-season tire is the ...

UHP tire demand is rising across SUVs, sedans, and all-season needs. Learn how your shop can adapt to changing trends.

What Is a UHP Tire? Ultra-high-performance (UHP) tires can be found on top-performing vehicles engineered to prioritize grip, stability, and stopping power.

The Pirelli P Zero All Season Plus 3 UHP is the Italian tire company’s latest entrant in the Ultra High Performance all-season tire category. Pirelli says the brand’s latest and greatest ...

BFGoodrich, probably best known for its all-terrain tires, is now selling a new ultra-high-performance summer tire, the g-Force Phenom. The Phenom is designed to provide enough grip for sporty ...

Despite a decrease in sedan sales, the popularity of sports cars—and the UHP tire segment—continues to hold strong.