The Utah Jazz's G League affiliate, the Salt Lake City Stars, have officially announced a new rebrand on Tuesday, giving the ...

Portland also unveiled the new logos associated with the Fire. The team is incorporating Portland's "Rose City" nickname into the primary logo as the image features a rose on fire. According to the ...

The 2025 Tampa Bay Buccaneers will certainly look the part as the franchise begins its yearlong celebration of its 50th ...

The Portland Fire announced its name and new logo exclusively on "Good Morning America" as the team returns to the City of ...

The WNBA awarded Portland a franchise in September, and it will begin its inaugural season in 2026 amid a wave of league ...

Some brands change their names to escape a bad reputation. Learn which companies did it and why it matters for your shopping choices.

In 1938, Herman Lay purchased the potato manufacturer Barret Food Company and renamed it H.W. Lay Lingo & Company. He began his chip-selling business by selling bags of the snacks from the trunk of ...

Quaker Oats is rebranding Aunt Jemima as Pearl Milling Co. The brand announced the new name and logo Tuesday.

Quaker Oats announced that it will discontinue the 130-year-old Aunt Jemima brand and logo over concerns of the brand being based on a racial stereotype.

The rebranded products will hit stores starting in June 2021. The post Aunt Jemima JUST Revealed Its Brand-New Name and Logo appeared first on Taste of Home.

Quaker Oats is releasing a new name and logo for its "Aunt Jemima" products, finally retiring the racist stereotype that has adorned its pancake mixes and syrups for decades.

Aunt Jemima finally has a new name, after announcing last June that it would be retiring the logo and 130-year-old name that had roots in minstrelsy and racist stereotypes.