In a novel promotion, Season 1 of breakout Apple TV+ series Severance will stream free on the Roku Channel during the runup to the second-season premiere. Viewers can access the first season of the show,

Roku unveiled its surprise Severance news by calling it an “exclusive fan experience,” with the caveat that the free-to-stream window will take place from January 9-19, giving streamers eleven days to watch for the first time and have their minds blown, or to rewatch and inspire a few dozen new sub-theories.

Apple has made the Apple TV+ show "Severance" available on the Roku Channel for a limited time to promote the second season.

Season 2 of Apple TV's hit psychological thriller Severance is receiving high praise from critics ahead of its January 17 premiere. If you need to catch up or refresh your memory, Amazon has a great deal on the recently released Blu-ray of Severance Season 1. Normally $43, Severance Season 1 is discounted to $25.79.

A look ahead to the Severance season 2, episode 1 release date and streaming time on Apple TV Plus in the UK and US

The show’s entire first season is available on the Roku Channel as part of an “exclusive fan experience” until January 19. In addition to the first season, the Roku Channel will also offer a preview of the show’s second season and behind-the-scenes content, according to The Hollywood Reporter .

Apple is bringing “Severance” to the free streaming platform, Roku, “in an apparent bet that the influx of viewers will help drive new subscribers to its Apple TV+ streaming service,” according to “The Hollywood Reporter.