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News

Ferrero, Kellogg and Froot Loops

Reuters on MSN · 3d
Froot Loops maker WK Kellogg agrees to $3.1 billion deal from Italy's Ferrero
WK Kellogg on Thursday agreed to be bought by the owner of Ferrero Rocher in a deal worth around $3.1 billion, uniting two of the world's most recognizable consumer brands to weather a tough spending backdrop marked by persistent inflation.
NBC News on MSN · 3d
Italian chocolate giant Ferrero to buy Kellogg's Froot Loops maker
WK Kellogg, the maker of iconic American cereal brands, will be folded into the privately held owner of Nutella and Tic Tacs in a $3.1 billion deal.
Forbes · 2d
Meet The Italian Billionaire Behind Ferrero’s $3.1 Billion Deal For Kellogg
Giovanni Ferrero has expanded his family's company beyond brands like Nutella and built a global powerhouse—especially through big acquisitions in the U.S.
7h
Breakfast cereal sales declined for decades before Kellogg’s sale to Italian company
ANN DURBIN Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a ...
mlive on MSN1d
Kellogg sold to Italian candy company: How leaders are responding in the ‘Cereal City’
WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...

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