We asked Southern designers about their favorite white paint color, and they delivered their go-tos, with many agreeing on a ...

It's the universally trusted color that goes with everything, but does white need a new set of design rules? These are the 7 places in your home to avoid painting white ...

The fashion world might declare white after Labor Day a no-no, but in interiors, the color is a design staple 24/7, 365 days a year. "It’s timeless, it’s trendless," says designer Leanne Ford ...

If you thought 50 shades of grey was too much to handle, consider this: there are more than 150,000 shades of white paint to choose from, which means your next home DIY project could be an ...

The researchers believe that this white may be the closest equivalent of the blackest black, “Vantablack,” which absorbs up to 99.9% of visible light.The new whitest paint formulation reflects up to ...

The verdict on priming, according to Kesselman and Welch, is that just because you can skip it, doesn’t mean you should, especially considering how unforgiving white paint is.

Cities like New York and Chicago have programs to paint roofs white to combat urban heat. White paint now on the market reflects 80 to 90 percent of sunlight, but it gets warmer, not cooler, by ...