A quick way to shorten the logo is to remove parts of the company name that are not unique to it. Words such as incorporated, company, association, service and corporation are examples of ...

One key strategy is to implement real-time identity verification for all platform users, especially sellers and affiliates.

3. Understand Your Audience And What They Care About. Your name, logo, colors or a splashy tagline are not your brand. Your brand is what people think and feel about your company when they see or ...

Many logo names seem to have emerged organically and unofficially as nicknames. They offer a way for people—often employees of the company the logo represents—to easily talk about the logo itself.