Last year, at the 24 Hours of Le Mans endurance motorsport race in France, the Rolex surprised and excited fans once again by releasing a new version of its already celebrated and impossible-to-buy-at ...

If you want to purchase a Rolex Daytona new at retail, you are among what appears to be millions of people who “register their interest” at authorized dealerships every year. Our recent research shows ...

Daytona International Speedway hosts one of the world's premier sports car races on its road course. The 61st Rolex 24 at Daytona is a 24-hour endurance race featuring the top drivers from IMSA ...

If you got into watches during the last decade or so, there’s a very good chance the Rolex Daytona—or rather one ... and squared “lollipop” style hash marks. The 6263 and 6265 (the former ...

This coming week brings the event that first put the International in Daytona International Speedway. It’s known as the Rolex 24 at Daytona ... and two classes of showroom-style cars making ...

This sentiment applies to more than just sweets, though. Each year Rolex awards the winners of the 24 Hours of Daytona an Oyster Perpetual Cosmograph Daytona, a timepiece better known by the ...