As the ride-hailing company expands across the United States, its flashy--if twee--pink furry mustaches are evolving. Here's the past, present, and future of the brand.

The original furry mustache, dubbed the "carstache," dates back to 2010, two years before Lyft came into existence. It was invented by Ethan Eyler. At first, it was pretty much just Eyler driving ...

Ride-hailing company Lyft has pulled the pink furry mustache that drivers display on the front of their cars and replaced it with a 5-inch-long pink "glowstache" that goes on the dashboard. SAN ...

The pink mustache is out. Lyft, a company that allows customers to use a smartphone app to book and pay for rides in a private car, is pulling the pink furry mustache that drivers display on the ...

The pink mustache is out. Ride-hailing company Lyft has pulled the pink furry mustache that drivers display on the front of their cars and replaced it with a 5-inch-long pink "glowstache" that goes on ...

The furry pink appendage has been gracing Lyft cars ever since its first vehicle hit the streets of San Francisco back in 2012. But now the ride-hailing company has decided to shave it off ...