Color us shocked. Pantone's shade of the year has been announced and it's ... brown? That's right: Brat Summer's neon green and "Wicked's" watermelon-chic aesthetic are so 2024, with the color ...

A specific shade of retina-singeing chartreuse ... the vivid hue sits somewhere between 360 and 375 on the Pantone color chart. It is, of course, Brat green. Now synonymous with British pop ...

The global color ... PANTONE 17-1230 Mocha Mousse finds harmony and balance between the demands of modernity and the timeless beauty of artful creation.” BRYAN GARDNER The warm brown shade ...

Earlier this month, the color authorities at Pantone announced that ... it's not a shade of brown or pink. This has been the year of green. And not some kind of mild mint green or tasteful hunter ...