A first look at the brand-new animated Transformers series transports Optimus Prime and friends to a deadly battle royale ...

Loved collecting Transformers as a kid? From Optimus Prime to a Megatron figure that changed into a gun, discover which of these G1 toys from the 1980s is the most valuable today.

Easily one of the most anticipated toys from the Transformers: Age of the Primes toy line is Prima Prime, the progenitor of all other Primes, including future Autobot leader Optimus Prime himself ...

Clever, passionate and better than you remember, Missing Link delivers another legendary toy with a modern twist. Sublime.

Premium Transformers Toys Are Up To $200 Off For Father's Day What better way to show your father how much you appreciate him than with a $700 Optimus Prime toy?

The Transformers Optimus Prime Blaster in robot mode. Hasbro The blaster, built in collaboration with Nerf, is part of a new line of Hasbro tie-in toys for Transformers: Rise of the Beasts.

The best thing about the figure is that it also comes with a sound-brick, and when activated, Soundwave will spout newly ...

Fast forward 35 years, and that Transformers toy magic has been significantly leveled up. Enter the Robosen auto-converting Optimus Prime robot! Featuring 27 servo motors, controlled by 60 microchips, ...

After creating the ultimate Optimus Prime toy, Hasbro and Robosen are back with yet another Transformers figure, and this time, it’s a 14-inch programmable robot modeled after Bumblebee.

Robosen's pricey Elite Optimus Prime reacts to your voice or phone to transform all by itself.