They've recently made a comeback, too, having been announced as the official timekeeper for the new Formula 1 season. As part ...

While TAG Heuer may not cater to the most devoted watch aficionados, it has firmly established itself as a popular entry point for men seeking luxury. Owned by LVMH since 1999, it’s one of many luxury ...

We spoke to the Swiss brand's chief marketing officer, George Ciz, and heritage director, Nicholas Biebuyck, about the move ...

The new TAG Heuer Formula 1 Chronograph collection comprises five watches, fitted with automatic Caliber 16 and featuring ...

“I am delighted to welcome TAG Heuer as the Official Timekeeper of Formula 1 as they start the next stage ... In July, the watch company was in talks to reclaim its timekeeping duties—a ...

For F1's historic 75th season, TAG Heuer will be the official timekeeper in 2025. TAG has a deep history in Formula 1 going back decades ... Her bylines have appeared in Men’s Journal, PC ...

TAG Heuer used LVMH Watch Week to mark its new territory as the new headline sponsor of Formula 1; taking over from Rolex from the start of the 2025 season, which kicks off in Melbourne in March.

A few weeks ago, TAG Heuer had an accelerated ... a few racing-related watches sparked suspicions of what was to come. This proved it: the Swiss watchmaker returns as Formula One’s official ...

and you've likely seen its gorgeous watches on drivers such as Max Verstappen, Checo Perez, and even Christian Horner. Now under Liberty Media's ownership, Formula 1 and TAG Heuer step into a new ...

TAG Heuer has embarked on a new journey after becoming Formula 1’s official timekeeper, replacing Rolex at the pinnacle of motorsport ...

Four masked men stole a man's wallet and Tag Heuer Formula 1 watch during a robbery in Longthorpe Parkway, Peterborough, on January 17.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...