L’Oreal’s Colorsonic hair dyeing device takes the guesswork out of coloring your hair at home, distributing dye to your roots at the touch of a button and at a fraction of the salon price.

Two other individual cases have been filed – in California and New York – against cosmetic companies, including L’Oreal, claiming a connection between chemical hair-straightening products ...

More than 110 years after introducing the first hair color, L'Oréal is launching two new technology-driven products that were seven years in the making.

When I asked L’Oreal and Withings how it knows this, they said it’s because the brush knows when you’ve spent a lot of time and effort brushing tangled hair. Of course, I would not have ...