L’image de Ronaldo écartant des bouteilles de Coca-Cola pour qu’elles disparaissent de l’écran pendant sa conférence de presse à l’Euro 2021 vaut 4 milliards de dollars. C’est le montant perdu en ...

The image of Santa Claus as a jolly large man in a red-and-white suit was the standard long before Coca-Cola co-opted it for their advertising.

While Coca-Cola helped popularize today’s image, its version of Santa Claus drew inspiration from an 1822 poem and earlier Santa depictions.