The hipster’s attempt to avoid thinking about money while simultaneously enjoying the privileges that wealth provides points to the inseparability of their wealth and social image.

Do you like "hipster brands"? Do you like the "aesthetic of a rugged Americana lifted from a make-believe past [that] has gained dominion over swaths of New York, ...

As many Millennials have pointed out, what’s been repackaged as twee is essentially what we were wearing in the 00s – a look known as the ‘hipster aesthetic’ at the time.