GM will drop the name "Ultium" for its electric vehicle batteries and supporting technologies after spending years promoting ...

GM will ditch the Ultium brand name amid a broad shift in battery strategy. The automaker will continue using underlying batteries and technology platforms, but also incorporate LFP and nickel ...

Notably, GM is expected to expand its existing battery tech offerings to include not only ... It’s possible that GM’s decision to drop the Ultium brand name from its battery and electric ...

General Motors made its entire electrification strategy revolve around the Ultium tech ... lithium-ion battery packs, will continue to operate under the Ultium Cells LLC name. GM was also planning ...

GM made several announcements at its investor day Tuesday including that it will build a new battery cell development center ...

Spread the loveThe Honda Prologue is an all-electric SUV set to debut as Honda‘s first volume production EV for the North ...

The Ultium architecture is the first time GM has developed a battery system for a pure EV ... besides it being new tech, was when we decided to really accelerate the ramp. The combination of ...

A new Battery Cell Development Center ... But actually scaling up has been a nightmare. Now, GM wants to kill the Ultium ...

"As GM continues to expand its EV business, the company is no longer branding its electric vehicle architecture, battery and cells, or EV components with the Ultium name, starting in North America ...

The company said the batteries and technologies will remain, but the name “Ultium” will go. GM also announced it will start building a battery cell development center at the company's Global ...