The maker of Colgate toothpaste has been warned not to repeat its famous advertising claim that "more than 80% of dentists recommend Colgate". The Advertising Standards Authority concluded the claim ...

Feb 6 (Reuters) - Colgate-Palmolive (CL.N), opens new tab must face a lawsuit alleging it misleads consumers by claiming its plastic toothpaste tubes are recyclable even though most U.S. recycling ...

Colgate toothpaste at a New York supermarket. Colgate said "pensive and anxious" consumers were destocking their pantries. (Richard B. Levine/Zuma Press) Colgate-Palmolive said consumers have been ...