According to CHOICE, Coles’ cereal Mighty Grain used to cost $4.50 in October 2022 for 560 g. In March this year, the box costs the same — but now you only get 495g of cereal.

1. Cereals. Cereals are a common offender of shrinkflation, with CHOICE specifically calling out Coles and Woolworths on their shrinking own-brand products. “Coles’ Mighty Grain was being sold in 560g ...

Unfortunately, cereal is not the only thing that’s super expensive right now. Woolies’ iconic mud cakes have gone from $4.80 a pop to $5.75 — a 20 per cent increase. I remember when they ...

A smaller box of Coco Pops weighing 350 grams sells for $7 at Coles. Fruit Loops are $7 for the same size, and Frosties are $6.50. The regular price of a 650g of Coco Pops at Woolworths is also $9 ...