There’s a disturbance in the Force, and the film: The Cerveza Cristal logo appears in the center of the screen, its catchy jingle ringing in the background. At the time, the idea was hailed as ...

The Force is with Chilean beer brand Cerveza Cristal. In 2003, the brand edited ads into a broadcast of the Star Wars trilogy. Now they've gone viral. Sure, it looks tacky, but it did win a ...

One particularly well-edited video showed Paul Atreides (Timothée Chalamet) remove his hand from the 'pain box' seen in Villeneuve's 2021 movie to reveal a can of Cerveza Cristal, while a ...

During the broadcasts of several Star Wars films in December 2003, Chile’s channel 13 aired three commercials produced by Cerveza Cristal ... as the beer brand logo pops up.