McDonald’s is the world’s most valuable restaurant brand, according to Brand Finance, as previous incumbent Starbucks suffers ...
based casual dining chain has experienced a 56% increase in brand value in 2023 and is now estimated to be worth $2.3 billion. This pace puts the chain atop Brand Finance’s ranking of fastest ...
Consumer price sensitivity has hit brands unevenly, with Applebee’s and Starbucks suffering extended traffic declines while ...