If ever a car logo redesign was unnecessary, this was it. The Kia logo, one of our pet hates at Creative Bloq is also on the list, quite deservedly. But things quickly become less clear cut.

Kia's lead designer, Tom Kearns, recently told us he agrees that it may be time to redo the company's logo, which has gone unchanged since 1994. Back then, when the Kia brand launched in the ...

Kia just adopted the logo, so it’s unlikely to change. Besides, the vehicles behind the logos are more important, and on that front, Kia’s winning.

Kia finally ditches its chintzy logo with total rebrand Kia builds some great cars these days, and now, they will wear a badge worthy of them.

We look back at almost 70 years of Kia’s previous logos, and Kia explains why it went so extreme with its newest, “KN” look logo.

EVEN AS its 15-year-old slogan “The power to surprise” will be mothballed in favor of “Movement that inspires,” Kia Motors pulls off a, well, surprise. Last week, Kia unveiled a vastly changed logo — ...

The new logo represented a significant departure from Kia’s previous logo, which was well-established and recognizable. The new logo was too great a departure from the old version.

The Magic are turning back the clock as they enter a new era of brand identity. Orlando unveiled a new logo, three new uniforms and a fresh court during a special event inside Kia Center on ...

Kia's refreshed logo is so hard to read that tens of thousands of people incorrectly Google the brand every single month.

KIA's confusing logo has 30,000 people a month Googling "KN car." It's is also part of a growing logo design trend.