What the Celsius-Alani Nu deal means for beverage marketing
Alani Nu’s spectacular exit is one indication its proposition was not easy to replicate.
Celsius Inks $1 Billion Debt Financing for Alani Nu Purchase
Energy-drink maker Celsius Holdings Inc. lined up a $1 billion debt package to support its acquisition of Alani Nutrition LLC ...
Lane Report2d
Celsius acquires Louisville-based company Alani Nu for $1.8 billion
Celsius Holdings, Inc. announced that it has entered into a definitive agreement to acquire Alani Nutrition LLC (“Alani Nu”) ...
Beverage3d
A better-for-you powerhouse: Why Celsius is buying Alani Nu
Energy drink and lifestyle brand Celsius will buy Alani Nutrition for $1.8bn: creating a leading better-for-you, functional ...
Celsius Holdings to Acquire Alani Nu®, Creating a Leading Better-For-You, Functional Lifestyle Platform
Celsius Holdings, Inc. (Nasdaq: CELH) ("Celsius" or "the company") today announced that it has entered into a definitive ...
Celsius Holdings Shares Pop on Alani Nu Deal, Better-Than-Expected 4Q Report
Shares of Celsius Holdings surged after the company said it would buy rival energy-drink maker Alani Nu for $1.8 billion, and it logged higher-than-expected profit and revenue in the fourth quarter.
Celsius’ (CELH) Sharp Rally Causes Huge Losses for Short Sellers
Celsius Holdings’ (CELH) planned acquisition of rival Alani Nu has resulted in significant losses for short sellers. These investors, who were ...